Twin Peaks' Lunch Campaign: A New Way to Honor Veterans and First Responders

Twin Peaks Lunch Campaign for Veterans with women holding beer mugs.

Honoring Heroes: Twin Peaks’ Campaign for Veterans and First Responders

In a heartwarming initiative, Twin Peaks Restaurant is deepening its commitment to veterans and first responders through a special lunch campaign that runs from September 11 to November 11. Following a history of giving, the casual dining chain has already donated over $530,000 to the Tunnel to Towers Foundation since 2022, an organization dedicated to supporting the families of fallen heroes, primarily through providing mortgage-free homes.

A Sustained Commitment Beyond Campaigns

CEO of Twin Peaks, Kim Boerema, expresses pride in fostering a community that shows ongoing support for military personnel. “Our partnership goes beyond campaigns. We’re building a community that supports these heroes and their families every day,” he noted. This dedication is evident as Twin Peaks offers daily 20% discounts to military veterans and first responders, alongside special promotions such as free lunches on Veterans Day.

Creating Connections in the Restaurant Industry

The restaurant industry has always been about connection—bringing people together over good food and shared experiences. Campaigns like Twin Peaks’ celebrate this ethos by not only promoting their dishes but also enhancing the lives of those who protect our freedoms and serve our communities. Such initiatives can inspire other restaurant owners to consider ways to give back, melding gratitude with profits.

Encouraging Industry Movements

This campaign could spark a trend among restaurant owners, encouraging them to create their own programs supporting local heroes. It’s not only a profitable venture, enabling restaurants to boost their sales during weekdays but also a meaningful way to engage customers and show appreciation for military personnel. Participating in philanthropic efforts resonates with patrons who want to support businesses that stand for a cause.

Join the Movement

For those in the restaurant industry, now is the time to consider what unique partnerships you can forge within your community. Whether it’s supporting local veterans or catering to first responders, there are countless ways to honor those who serve. Let’s work together to build a foundation of support!

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Twin Peaks' Lunch Campaign: A New Way to Honor Veterans and First Responders

Honoring Heroes: Twin Peaks’ Campaign for Veterans and First Responders

A Sustained Commitment Beyond Campaigns

Creating Connections in the Restaurant Industry

Encouraging Industry Movements

Join the Movement

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